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OYA Scale Up Immersive Program 2022 for Black-owned media production companies

Application Deadline: December 23, 2021.

Scale Up Immersive is a three month virtual program that provides ten Black-owned media production companies founders who are looking to scale-up and transition into the immersive space; with industry expert consultation, workshops, case studies and mentoring in addition to a rapid prototyping lab with access to state-of-the-art immersive media production facilities and technologies. Program partners include CFC Media Lab, Crux, Dark Slope.


OYA Black Arts Coalition (OBAC) and CFC Media Lab will select a minimum of ten Black mid-career content-creators/producers  with the objective to increase the capacity to operate successfully in this growing sector, diversify the talent pool in immersive media and be poised to access the additional funds available for digital and immersive productions. 

Participants will leave the program with:

  • an understanding of the Immersive Media industry landscape
  • awareness of business and financial structuring
  • knowledge of workflow and integration into storytelling
  • networking opportunities
  • working prototype in VR/AR/XR

Scale-Up Immersive sessions will take place across three months in February to April  2022.

Eligibility Checklist:

To participate in this program, Applicant must :

1)  Self-identify as Black, and be over the age of 18 

2) Be located in Southern Ontario 

        -See FAQs for full list

3) Be one of the following:

a) Sole proprietor

b) Incorporated 

c) Partnership

4) Applicant’s production company must be at least 51% Black-owned

5) Be available for ALL workshop dates 

Scale Up Immersive is an inclusive program, and is open to applicants regardless of disability, gender, age, sexual orientation, gender reassignment, or socio-economic status as defined by the Equality Act. At least 60% of participants selected will be women or women-identified producer(s).

Session Dates (all virtual):

February 2nd 2022 1:00pm-5:00pm 

February 16th 2022 1:00pm-5:00pm 

March 2nd 2022 1:00pm-5:00pm

March 23rd 2022 1:00pm 5:00pm

Prototyping Dates (hybrid):

April 2022 (5-7 days to be determined) 

There is no cost to participate in the program and applicants are expected to attend all sessions. 

Official Website: OYA Scale Up Immersive Program 2022

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